Home Recruitment South Australia, Victoria lead the way in job advertising

South Australia, Victoria lead the way in job advertising

Job advertising on employment website Seek rose by 8% in February compared to the corresponding period last year. Two states — South Australia and Victoria — were the standouts, recording the highest increases in job opportunities being advertised.

While South Australia and Victoria headed the list, advertising recovered in Queensland and Western Australia in February.

South Australia recorded the largest jump in job advertising in February, up 21% year-on-year followed by Victoria, up 10%.

In New South Wales, Australia’s largest labour market, advertising on Seek was up 5.7% in February while new job ads on Seek in other states and territories in February were: 

  • Australian Capital Territory, up 9.9% YoY
  • Northern Territory, up 4.9% YoY
  • Tasmania, up 4.8% YoY

And, Seek says job advertising on its online employment service increased across all the states and territories in February.

“It is very encouraging to see job ads on Seek continue to rise in Queensland [up 9.3 per cent] and WA [up 7.5% ] as these states were previously hardest hit by the mining downturn,” says  Michael Ilczynski, managing director for Seek Australia and New Zealand,

“Across Queensland and WA, the industry offering the most job opportunities on Seek this February was trades and services.

“The average advertised annual salary on Seek for trades and services in Queensland was $62,573, while in WA the average advertised annual salary was $71,266,” Ilczynski said.

Seek reports that the most sought after trades and service professionals in Queensland in February were automotive mechanics, electricians and labourers, while in WA the most in-demand trades and service professionals were automotive mechanics, fitters, turners and machinists, and electricians.

At a national level, the mining, resources and energy industry enjoyed the greatest job ad growth of all industries across Australia, up 66% y/y this February.

“A sustained hiring trend we’re seeing at present, is a demand for multi-skilled mining professionals that also possess ‘softer skills,’ such as team leadership and communication. Hirers are looking for people that fulfil duties beyond the specific job requirements,” Ilczynski says.

“In WA and Queensland, the largest mining states, job ads on SEEK for the Mining, Resources & Energy sector were up 57% and 69% respectively this February.”

Across both WA and Queensland mining engineers and mining operators were in the highest demand, and in WA alone there are over 500 job opportunities live on Seek for mining engineers.

Ilczynski notes that nationally there was a year-on-year increase of 3.6% in the Seek employment index in February, which he says “points to favourable conditions for job seekers as there is slightly less applications, for each role”.

But, underneath this national figure there is a clear difference in candidate availability at a state and territory level, according to Ilczynski.

“It was a hirer’s market this January in NSW, Tas, the ACT and NT. For each job advertised, there was a higher than average number of candidates applying, creating more competition for job seekers but providing hirers with a larger pool of candidates to choose from.

“In Victoria, Queensland SA and WA, there were reasonable competition conditions for job seekers and employers.”

Seek also reports that job ads on Seek for human resources and the recruitment industry grew 5% in February when compared to 12 months earlier.  

Across Australia, the most in-demand HR and recruitment professionals on SEEK and their average advertised salaries on SEEK were:

  • Generalist HR professionals, $87,358
  • Agency recruitment consultants, $71,663
  • In-house recruitment consultants, $79,192
  • Occupational health & safety specialists, $95,445

The national average advertised annual salary on Seek for HR and recruitment professionals was $83,784.


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).