Julie Trell, most recently the founder and chief life officer of Playful Purpose, will move from San Francisco to Sydney to take up the role, commencing in March.
Muru-D acting chief technology officer Philip Jones says Trell played a significant role as a start-up adviser throughout her career, including 12 years as founding member of the Salesforce.com Foundation.
Jones says Trell’s diversity of experience and leadership in the start-up space made her an “outstanding fit for the role”.
“I cannot wait to see the positive influence and inspiration Julie will have within muru-D, the wider startup ecosystem, and across Telstra as a whole.”
Trell says that the next great Australian and South-East Asian companies are being launched right now.
“Companies like Telstra realise that a new generation of workers want real social impact and strong values to be a part of daily life in how and where they work.
“I am excited to work with Telstra and its emerging family of startups to create a uniquely Australasian entrepreneurial culture for the digital age.”